Be where your Investors are,
Target your customer at strategic touch points. Be where the customer is.
Out-of-home media advertising is generally focused on reaching out to consumers when they are
“out of home” / "on the go” in public places, in transit, waiting and/or in specific commercial locations (such as in a retail venue).
OOH advertising formats fall into six main categories:
billboards, street, roads, highways, transit, and alternative